Give stories
a stage.

 

Live Events are where brands go to share their big ideas about the world.

The best live experiences have the power to:

  • Launch movements

  • Create communities

  • Grow credibility

  • Set agendas

  • Build fame

Found creates world-class event brands.

We’ve launched brand new events, repositioned established ones, found new audiences and worked with businesses looking to use the stage to bring their ideas to life.

Across the world, we’ve brought leaders, thinkers and change-makers from every part of commerce, entertainment, tech and society to share their big ideas and the stories behind them.

The Found approach

to turning ideas into moments people gather around.

  • Brilliant brands and the best events begin with a clear idea.

    Without it, they’ll struggle to align ambitions, find audiences, or be seen.

    Strategy is about uncovering the foundational idea that defines what you stand for and the role you play for the industry and your audience, then translating that into a clear strategic framework.

    This includes:

    • Brand or event positioning

    • Messaging frameworks

    • Audience definition

    • Thought leadership strategy

  • Ideas on their own are just thoughts on a page. They need to be brought to life through thoughtful messaging, careful curation and expert execution.

    Stage focuses on translating ideas into memorable industry gatherings. This includes event concepting, programme shaping and bringing together the communities and speakers that get people talking.

    This includes:

    • Programme design

    • Stage and track planning

    • Speaker curation and outreach

    • Event execution

  • The best ideas deserve to live on, and beyond, the stage.

    Whether you own the stage or speak on it, Story is about maximising value and ensuring the message lives on after the audience goes home.

    Story focuses on articulating the narrative around the brand, presenter or event so that it resonates with the right audiences and makes the very most out of their presence. This may take the form of brand messaging, thought leadership or editorial amplification during and after an event.

    This includes: 

    • Speaker management

    • Data and lead management

    • Editorial and content strategy

    • PR amplification and media relations

Event collaborations.

  • Focus

    Built a brand and stage strategy and curated the programme for the film and TV industry conference, repositioning it as the most influential event in the screen entertainment calendar.

  • Advertising Week

    Designed thought leadership programmes across Europe, US and APAC, securing some of the world’s best speakers to shine a light on the drivers of change and innovation across media, communications and culture.

  • ClimaTech

    Collaborated with the Boston, MA administration to co-found the event, curating the programme of global innovators at the cutting-edge of the climate revolution to determine the opportunities of a low-carbon future.

  • Legends of Football

    Clarified the event story and messaging for the annual charitable fundraiser aimed at a high-profile footballing audience, demonstrating the value of the charitable partnership.

  • NABS Stranger Than Summer

    Transformed an outdated legacy event to meet the needs of a new audience, redesigning the black-tie fundraiser towards career development, support and community building.

  • SXSW London

    Edited insight-fuelled thought leadership reports to capture the views of the world’s best thinkers, and leave attendees informed about the most important conversations.

Every great live experience starts with a clear idea and a strong narrative.

Find out how Found defines and shapes brand stories here.