Give stories
a stage.
Live Events are where brands go to share their big ideas about the world.
The best live experiences have the power to:
Launch movements
Create communities
Grow credibility
Set agendas
Build fame
Found creates impactful event brands.
We’ve launched brand new events, repositioned established ones, found new audiences and worked with businesses looking to use the stage to bring their ideas to life.
Across the world, we’ve brought together leaders, thinkers and change-makers from every part of commerce, entertainment, tech and society to share their big ideas and the stories behind them.
The Found approach
to turning ideas into moments people gather around.
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Brilliant brands and the best events begin with a clear idea.
Without it they’ll struggle to connect, find audiences, or be seen.
We begin by uncovering the foundational idea that defines what you stand for and the role your event plays for the industry and your audience.
Things like:
Brand or event positioning
Messaging frameworks
Audience definition
Thought leadership strategy
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Ideas on their own are just thoughts on a page.
They need to be brought to life through thoughtful messaging, careful curation and expert execution.
Stage focuses on translating ideas into exceptional events which bring together the communities and speakers that get people talking.
For example:
Programme design and execution
Stage and track planning
Speaker and session curation
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The best ideas deserve to live on - and beyond - the stage.
Whether you own the stage or speak on it, this phase is about ensuring the message lives on after the audience goes home.
Story focuses on articulating the narrative around the brand, session or event so that it resonates with the right people and makes the very most out of their presence.
Things like:
Data and lead management
Editorial and content strategy
PR amplification and media relations
Event collaborations.
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Focus
Built a brand and stage strategy and curated the programme for the film and TV industry conference, repositioning it as the most influential event in the screen entertainment calendar.
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Advertising Week
Designed thought leadership programmes across Europe, US and APAC, securing some of the world’s best speakers to shine a light on the drivers of change and innovation across media, communications and culture.
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ClimaTech
Collaborated with the Boston, MA administration to co-found the event, curating the programme of global innovators at the cutting-edge of the climate revolution to determine the opportunities of a low-carbon future.
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Cannes Lions
Consulted on closed-door, senior-level agendas, building programme of exceptional sessions featuring influential speakers for the international festival of creativity.
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Legends of Football
Clarified the event story and messaging for the annual charitable fundraiser aimed at a high-profile footballing audience, demonstrating the value of the charitable partnership.
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NABS Stranger Than Summer
Transformed an outdated legacy event to meet the needs of a new audience, redesigning the black-tie fundraiser towards career development, support and community building.
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SXSW London
Edited insight-fuelled thought leadership reports capturing the views of the world’s best thinkers, offering attendees insight into the most important conversations.
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MAD//Fest London
Hosted the Creativity Stage at MAD//Fest, introducing speakers from across the creative world to share their ideas.